Effective Marketing: from the local to the international
Effective Marketing: From the local to the international
Wednesday 13 March
6pm – 8pm
This session provides a detailed introduction to the basics of effective marketing. Over the course of two hours you’ll learn how to define your audience, write a marketing plan, use social media, draft press releases and evaluate impact.
Led by Alyson Tipping, Audience Development Manager for Eastern Angles Theatre Company, this session is aimed at those working in the creative and community sectors, either professionally or voluntarily, looking to take a more strategic approach to marketing.